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Secret Cinema Presents: Casino Royale was an immersive theatrical experience produced by Secret Cinema, under license from Danjaq and Metro-Goldwyn-Mayer. The experience combined film screenings of Casino Royale (2006) with interactive performances in purpose-built bespoke sets based on the film.

The event officially opened at Londoneast-uk Business and Technical Park in Dagenham, East London on 5th June 2019[5] and ran until 6th October 2019.[6] Later running from 23rd November 2019 in Shanghai, the show marked the company's first international expansion into China, in collaboration with SMG Live.[8] As of September 2019, the attraction drew record-breaking crowds of over 120,000, with an audience of 1,500 taking part in the show each night; making it the largest and most ambitious production Secret Cinema had ever produced.[8][9]


Spoiler warning: This article contains spoilers! Plot and/or ending details follow.

In the lead-up to the event, audience members are sent teaser emails and are granted access to a website database themed around SIS's cover organization, Universal Exports. As part of the experience, audience members are recruited by the Secret Intelligence Service (SIS/MI6) to participate in the fictional "Operation Wild Card", and are assigned a department within SIS with a unique role and color. Falling under "Q Branch" are cyber (purple) and surveillance (red), with the remainder - field comms (green), intelligence analytics (turquoise), diplomatic relations (blue) and control (gold) - "M Branch".[10] Each role represented a separate story-line for audience members to participate in; dividing up and channeling the hundreds of participants into specific locations and activities. The attendees choose a cover identity with the initials "JB" (for example, "Jasper Benedict") and are encouraged to formally dress and act in character. Several weeks prior to the event, participants are given partial details to the location; namely the nearest tube station.

Upon arriving at the venue, attired in their department color, audience members walk along a red carpet (painted) and are briefed by an SIS agent holding a bouquet corresponding to their color. Outside the venue was a themed photo-booth, along with a bar and the wrecked Aston Martin DBS V12 from the film. Phones and recording equipment were prohibited inside the building and were sealed away for the duration of the event. All participants enter the building to attend the grand reopening of the eponymous Casino Royale. During the reception, a staged raffle is held, culminating in the unexpected murder of the winner. Amid alarms, the audience are hastily ushered into an arena with various purpose-built bespoke sets based on the film. Areas replicated from the film included MadagascarThe Ocean ClubMiami International Airport, Venice, the Lahore bathroom, the SIS Building, and the Casino Royale itself. The audience can then choose to role-play their assigned mission, interacting with actors representing the various characters from the film.[11] The overarching plot is to compete to intercept a briefcase containing currency. As a security precaution, nine other decoy cases are dispatched, and it is the goal of the participants to discover which contains the money.

After the interactive pre-show concludes, participants are ushered into the auditorium, where Casino Royale is screened alongside immersive elements such as actors mirroring on-screen events and an Aston Martin DB5[11][12]; blending theatre, special effects and film.[7]

Ticket prices ranged from £49 to £175 (plus booking fees) depending on the chosen day and type of booking.[7] VIP members were granted several additional bonuses such as premium seating, a dedicated VIP team, fast track entry, drink and food vouchers, and a VIP gift bag.[7] Additional purchases were available from the Universal Exports website, including a £24.99 color-themed Mission Kit with silk pocket scarf, poker chip, gun-barrel lapel pin, money clip, three playing cards, and an interactive Universal Exports business card (with hologram).[13] Various themed fashion accessories were also available for purchase from their online store.[13]



  • Associate Creative Director ... Thomas Maller[1]
  • Associate Producer ... Charlotte March[4]
  • Art Director ... Mika Handley[27]
  • Stage Manager ... Jason Benterman[28]
  • Assistant Stage Manager ... Becky Davis[29]
  • Deputy Stage Manager ... Helen Smith[30]
  • Deputy Stage Manager ... Rose Burston[31]
  • Showcaller/ DSM ... Lorna Adamson[32]
  • Senior Assistant Designer ... Dot Wieckowska[33]
  • Wardrobe Assistant ... Morgan Russell[34]
  • Costume Assistant ... Madeleine Edis[35]



  1. 1.0 1.1 Thomas Maller (En). LinkedIn.
  2. Amanda Vokes (En). The Mandy Network Ltd.
  3. ELENA VOCE (En). MSFT Management.
  4. 4.0 4.1 Secret Cinema (En). The Mandy Network Ltd..
  5. 5.0 5.1 Facebook (En). Secret Cinema. Facebook (5th June 2019).
  6. 6.0 6.1 Secret Cinema Presents Casino Royale (En). The Nudge (2019).
  7. 7.0 7.1 7.2 7.3 Secret Cinema: Casino Royale (Official) (En). Secret Cinema.
  8. 8.0 8.1 SECRET CINEMA IN SHANGHAI (En). 007.com (4th September 2019).
  9. SECRET CINEMA PRESENTS CASINO ROYALE (En). 007.com (30th November 2018).
  10. SELECT YOUR DEPARTMENT (En). universal-exports.london (2019).
  11. 11.0 11.1 Ballard, Blair (9 June 2019). Secret Cinema Casino Royale Opening Night Preview (En). TheBondExperience. YouTube.
  12. 12.0 12.1 12.2 12.3 Secret Cinema's Operation Wildcard: How Events Unfolded for June Birchley [Inc. Spoilers] (En). CircuitTheWorld. YouTube (9 June 2019).
  13. 13.0 13.1 Our Product Lines (En). Secret Cinema.
  14. William Frazer (En). The Mandy Network Ltd.
  15. Seabert Henry (En). The Mandy Network Ltd.
  16. James Dillon (En). The Mandy Network Ltd.
  17. Daniel Dingsdale (En). The Mandy Network Ltd.
  18. Glorija Z. Vitkus (En). The Mandy Network Ltd.
  19. Trev Neo (En). The Mandy Network Ltd.
  20. Eugenia Low (En). The Mandy Network Ltd.
  21. Veronica Hare (En). The Mandy Network Ltd.
  22. Eden Dominique (En). The Mandy Network Ltd.
  23. Christina Andrew (En). The Mandy Network Ltd.
  24. Rami Nour (En). The Mandy Network Ltd.
  25. James Dillon (En). The Mandy Network Ltd.
  26. Tarrick Benham (En). The Mandy Network Ltd.
  27. Mika Handley (En). LinkedIn.
  28. Jason Benterman (En). LinkedIn.
  29. Becky Davis (En). The Mandy Network Ltd.
  30. Helen Smith (En). The Mandy Network Ltd.
  31. Rose Burston (En). The Mandy Network Ltd.
  32. Lorna Adamson (En). The Mandy Network Ltd.
  33. Dot Wieckowska (En). The Mandy Network Ltd.
  34. Morgan Russell (En). The Mandy Network Ltd.
  35. Madeleine Edis (En). The Mandy Network Ltd.
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